The Pursuit is a 12-week group for women who are done trying to figure it all out solo. This is where you get the structure, the support, and the room full of women who won't let you get in your own way.

Jessica Smarro — coach, author of In Pursuit, and the woman calling you into this room.
We cheer each other on. We encourage. We challenge. We inspire. And when you try to give up on what you want, we're not gonna let that happen.
Whatever you're in pursuit of — purpose, fulfillment, feeling better, changing a behavior, hitting a goal, more money, better relationships, better health — this is the room you want to be in.


I spent years being a professional rule-follower — straight A's, the safe degree, the job that looked incredible on paper. I checked all the boxes I thought were supposed to matter. Yet I found myself telling my besties it felt like I was living a half-lived life.
Before I was a coach, I spent years as a licensed therapist doing social work and justice reform. I've since walked away from safe, secure, "smart" paths four different times, because staying comfortable stopped mattering more than staying honest and feeling fulfilled.
I created this room because it's one I wish I'd had. It's built on real tools and powerful coaching that help you show up to your life and goals from intentionality and purpose. This group helps you feel fulfilled and satisfied while going after what you want, not just when you cross an arbitrary finish line. Plus you get a community of bad*ss women in it with you. Women who support you, encourage you, and inspire you every step of the way. What's better than that?!
"I want to explore the potential of what God had in mind when He made me."
"I don't want to miss out on who I came here to be."
"What do I want the rest of my 2026 to look like?"
"Where am I not being the best version of myself and how do I actually change that?"
If you've read my book, In Pursuit, you know the six steps of the Freedom Formula. This group takes you through all of them.
Here's the part I want you to catch. Step four of the Freedom Formula is "Structure the Support." So the second you say yes to this group, you're already doing it. This isn't just a group that teaches you to Structure the Support. Being in this room is Structuring the Support.
You already know how to work hard and figure things out solo. That's not the skill you're missing. What you need now is to be in a room where you'll be coached hard so you can see your blind spots, call back your own wisdom, and stop letting the fear and doubt run the show.
One group coaching call per week for the first three weeks of the month, one week off for reflection and integeration. Room to go deep and room to breathe. Can't make the call live? Not a problem. You'll get the replay of every call.
Prerecorded teaching and a workbook for every step of the Freedom Formula, so you can do the work at your own pace.
A place between calls to celebrate your wins and get coached on where you're stuck.
Everyone in the room gets the full PDF of the book. The formula, in your hands, the whole time.
"I came in thinking I had a confidence problem. What I actually had was a lifelong habit of treating my own existence as optional. Three months later, I walked into a board meeting and owned the room. I signed up for round two of coaching before round one was done."
Linda
"I raised my prices, hired the help I'd been avoiding for months, and my revenue is climbing every month. But the real shift is that I stopped waking up in proving mode. I can just BE, and not feel guilty about it."
Charlotte
"You showed me I'm the person who gets what she wants in life, and the universe wants to give it to her. I hushed my inner critic, raised my prices, and started taking care of my own wants again."
Amber
"My anxiety used to make every decision for me. Now I move through my day with peace, joy, and a kind of confidence I never thought was possible. You changed my life and my family's."
K.S.

One payment. Twelve weeks. The whole experience.
Three monthly payments of $575, one per month. Same experience.
When enrollment opens, the founding women who say yes within the first days of doors opening get a private one-on-one session with me included with price of admission. Get on the waitlist now and you'll be the first to know the second doors open, so you don't miss it.


Be the first to get the exact dates, call times, and enrollment details before I announce it anywhere else. Spots are limited, and I expect it to fill quickly.
Exact dates and call times aren't locked yet, but for sure before the end of Q3. Waitlist members hear first.
Ninety minutes a week, three weeks a month, plus whatever pace you set for the workbooks. This expereince is built to fit inside a real life.
No. If you read this page and your whole body said yes, that's your application. You call yourself in.
Nope. You'll get the full PDF when you enroll. If you've already read it, you'll know exactly where this group picks up.
$1,500 paid in full, or three monthly payments of $575. Same experience either way.